McMentum

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McMentum 1

There is something glorious about how Donald Trump keeps breaking the minds of the elite. It is his most charming characteristic and probably one of the key reasons why there is a preference cascade that may carry him to victory in just over two weeks. 

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Trump was obviously a superior president to Joe Biden, and Kamala Harris could not possibly be any better than Slow Joe. Ordinary people understand that intuitively, while people in the transnational elite don’t care a whit about such mundane matters as a booming economy, world peace, or a closed border. 

Three things above all others matter to the transnational elite: money, power, and optics. They care deeply about looking good in the eyes of each other. So much so that they will sacrifice children on the alter of alphabet ideology, wear useless masks to show solidarity with each other, and debase our Constitutional order to keep people from criticizing them. 

You can see their heads explode as Trump served french fries to the proles. It was so gauche, and popped Kamala’s bubble by exposing her phony claim that she worked at McDonalds. Nobody cared whether she actually worked there; they cared that she so casually lied about it in a vain attempt to seem relatable. She puts on “McDonalds employee” the same way she adopts a phony accent: with contempt for her audience. 

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You couldn’t cruise social media without seeing hundreds of posts about Trump working at McDonalds, so the corporate media actually tried to debunk the claim he worked there. As if anybody thought he applied for and got the job. I am not joking. Trump’s love of McDonalds fries and his winning way at the drive thru window drove them nuts. 

I could find a million more from crazy elite and media types (hyperbole there, but not much) decrying the stunt as phony, beneath the dignity of a president, or staged. 

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As if Donald Trump, who has been the target of two assassination attempts, would go there with no security. His actually earning a paycheck at McDonalds was not the point. 

As for staged? Oh, come on. 

While it is technically true that this event was staged, Donald Trump’s love of McDonalds clearly is not. Trump is definitely a McDonalds guy in the way that Gavin Newsom is a French Laundry guy. Trump’s love of fast food–American food invented in America–is genuine, and people identify with it in a way that nobody identifies with Kamala Harris or the genuinely phony Tim Walz. I will never be able to afford The French Laundry. 

Trump doesn’t cosplay being a prole. He is who he is. He is a billionaire and proud of it, and is also pure Americana. He is not all about transnational high culture; he loves fries like the rest of us. And he doesn’t use them as part of a demonic eucharistic ritual. 

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Trump’s McDonalds stunt will not win him the election, because no one event will win him the election. But it is symbolic of what makes Trump a force in American politics. He is who he is, and even if he is not LIKE us, he understands us in a way that nobody on the left ever could. He genuinely empathizes with people. Even his crude jokes are the kind we make in private. 

One metric you can use to determine where things stand in a campaign is underrated: how much fun are the candidates having? For months, Kamala was pushing the JOY! meme, but there is nothing joyful about the rage coming out of the media and the Democrats right now. They look angry and defeated.  They are actually “fact-checking” a campaign stop as if it were a foreign policy statement. 

That isn’t JOY! It’s panic. It’s Trump who looks happy, and his supporters are almost giddy. 

Of course, as I keep saying, this race is tight because Kamala Harris has an extremely high floor. She will get a minimum of 48% because Trump hatred (and residual party loyalty) are very powerful forces. She could still win, even if her campaign collapses. The Democrats have tools besides campaigning to get them over the top. 

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But a preference cascade seems to be taking place. People want to be with a winner, and Trump LOOKS like a winner. And Kamala Harris looks very much like a loser right now.